| Is there room in your town for a Smoothie business? | | | | large trendy shopping mall and a big complex of |
| Juice bars are popping up in most towns and cities in | | | | offices. |
| the UK. Their offering is healthy, nutritious, easy to | | | | Initial Expenses can be high for marketing your new |
| make, fun and very tasty! | | | | business. You have to let people know you have |
| Fruit & Vegetable juices definitely beat most | | | | arrived by sending out emails & doing leaflet |
| other foods having lower calories, higher vitamin and | | | | drops. Advertise in the local newspaper and radio. |
| mineral content and are low in fat. They have been | | | | Offer free juice to the first thousand customers and |
| recognised as preventing many types of illnesses | | | | people are sure to know that you have arrived! |
| caused by our fast food diet / low nutrition diet.. | | | | Try and come up with trendy names for your juices. |
| Every fruit and vegetable has its own unique mixture | | | | It might be just pure orange juice to you but how |
| of vitamins and minerals which you can use to make | | | | about "Refreshing Orange Bang" for a name? Your |
| up for many deficiencies in your diet. | | | | apple juice could be called "The Green Devil" whilst |
| Juice on the Move - they are great to be consumed | | | | carrot juice could possible be named "The Energiser". |
| on the move in this high pace world in which we live | | | | Branding is Everything in this business. Choose trendy |
| in. With a decent lid and a straw you are unlikely to | | | | colours that immediately scream fruit. Use reds, |
| make a mess either in your office or car. Who has | | | | greens & orange in your logo and shop front |
| the time to sit down, peel fruit, eat it and then wash | | | | design. Your slogan should echo the healthy aspects |
| your hands? | | | | of your products. Possible slogans could include |
| Added Supplements - You can offer supplements in | | | | "Crave the taste & Improve your Health" or |
| your juice like added Vitamin C, Ginseng, Mint or even | | | | how about "The Juice that Packs a Healthy Punch"? |
| Garlic to make your offering even more tempting to | | | | Smoothies are not just fruit drinks; they can also be |
| the new vitamin popping generation. Why not go the | | | | an alternative to a snack or light meal for people who |
| full distance and serve organic fruit and vegetable | | | | are worried about their expanding waistlines. Add |
| juices? | | | | healthy, easy to make sandwiches to complement |
| Profit Margins are good and equipment costs are low. | | | | your nutritious range. |
| All you need are several juice machines, good quality | | | | Making fruit juice is easy. The real challenge lies in |
| fruit & vegetables, nice decor and the ability to | | | | picking the right site, establishing your brand, building |
| work hard. | | | | goodwill (and reputation) and generating repeat |
| You need to have the right type of footfall though. | | | | business. |
| Find a site that has a lot of younger people passing | | | | For the entrepreneur starting out in business, a juice |
| by. Ideal location would be in walking distance of a | | | | bar can be a fun business with decent profit potential. |