Parking Lot Sweeping - The Target Customer

Parking lot cleaning is a service that is required anyproperty I'm targeting. In my experience people are
where there is a parking lot. But who exactly are youreluctant to give you the contact information for the
trying to reach when you go out, or pick up theproperty manager, but asking what company
phone? And, what kind of facilities are you trying tomanages the property goes over a lot easier, and
target?you can still find who the actual property manager is.
The obvious one would be large retailers. TheseYou can also Google a property management
companies are a bit difficult to work with becausecompany, and by searching the site or calling,
they have strict guidelines that vendors must adheredetermine who the property managers are.
to. Their contracts generally have requirements of 1Finally there is such a thing as a parking lot
million and more in general liability insurance. Also theymanagement company. These companies manage
like to work with vendors who have a large regional,large multistory garages on behalf of airports,
or national reach, for example all of northernmunicipalities, property owners, and business owners
California, a whole state, or a whole metropolitanassociations. These kinds of parking facilities are
area. To target these facilities you will want to targetgenerally near down town areas, near public
General Managers and Store Directors. Mosttransportation hubs, and near office parks. Parking lot
corporate retail and grocery chains have amanagement companies are responsible for managing
procurement department. A procurement departmentthe daily operations of pay for parking garages, this
is a fancy way of saying "the department thatincludes sourcing vendors for parking lot sweeping
manages all the outside vendors." These departmentsand pressure washing. When targeting these kinds of
generally deal with outside janitorial service, outsidefacilities you want to go directly to the parking
repair, carpentry, electrician, paint, and plumbinggarages you will target and ask two questions. If it is
services; anything required to maintain a building. Younot apparent, ask what company manages the
would want to walk into a large retail or groceryparking garage, second ask who the regional
chain and ask the general manager, "do you managemanager responsible for the parking lot is. Parking lot
the parking lot sweeping service, do you have amanagers are generally responsible for multiple
procurement department, or does the propertyparking garages, and you should keep that in mind
management company manage the service?"when speaking with them. You can also Google a
There are also strip malls, shopping centers, officeparking lot management company, and call in asking
buildings, and office parks. These types of propertieswho the parking lot managers are.
often have different retail, grocery, or professionalFinally there are some unique opportunities to target.
service businesses as tenants on the property. TheseYou can target farmers markets, and flea markets.
kinds of facilities are generally managed by propertyThese kinds of events generally have a management
management companies. And, when a propertyorganization responsible for managing who sells what
management company is responsible for a propertyproducts at the flea or farmers market. Many
they assign property managers to manage theorganizations responsible for specific markets belong
vendors used to maintain that property. When you'reto networks that over see dozens of markets in the
targeting these kinds of properties you want to goregion. Go to a market and ask a vendor who you
into a business on the property you are targeting, tellwould talk to in order to get a booth at the market,
one of the business managers that you are trying tothe person you are referred to is the person you
figure out what property management company iswould offer the service to. You can also reach this
responsible for maintenance. Go into the business forperson by Googling the flea market and determining
both retail properties and office properties. You willthe organization responsible for the flea or farmers
want be very courteous and respectful when walkingmarket. There is also after event clean up, for
into a professional service office, this type ofexample after a concert. To target these
company may never have visitors, and they may beopportunities you want to get in touch with the
quite surprised by your visit. Be sure to proceed asfacilities manager at the event center. You would call
respectfully, and courteously as possible, explain whythe event planning phone number for a particular
you are there and if they would take two minutes tostadium or event center, and you would explain the
help you out. Take note, I only ask for the name ofservice you offer and ask who you would talk to
the company, later I call the company and ask whatregarding offering your service. They will generally
property manager is directly responsible for therefer you to the facilities manager.